250314 MK case study
Mighty Kashoo

Mighty Kashoo

Client

Mighty Kashoo

Services

Strategy Voice Identity Copy & Content

Website

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Embarking on a new journey, Julius Berger approached us to craft a brand identity and packaging for their new processed cashew product, Might Kashoo. Mighty Kashoo, has a mission to produce the fairest and most sustainably processed cashews globally. As change champions, they seek to inspire transformation and disrupt conventions and needed our support branding themselves into the industry champions of the future
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Our vision is to become the fairest and most sustainably processed cashew in the world

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Our role was pivotal in developing a full suite of brand guidelines, visual identity and packaging which mirrored the vibrancy of Nigeria. Our design strategy also aimed to encapsulate Mighty Kashoo’s ethos—blending honour and sustainability into a visually compelling and impactful brand presentation.  The outcome reflects a harmonious balance between ethical values and visual aesthetics, showcasing Mighty Kashoo’s commitment to revolutionizing the cashew industry. 
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